Pricing
Plans that pay for themselves.
A month costs less than one listing’s worth of photography.
On your phone
Your photos, ads and reels are kept on your phone.
Free
Ads and reels, kept on your phone.
$0
- ✓1 new listing a month
- ✓Your ad, in your own words
- ✓1 reel saved per listing
- ✓Reels from up to 6 photos
- ✓Your brokerage name on every ad
- ✓"Made with PropAds" on your ads and reels
- ✓Signed in on 1 device at a time — your phone
Lite
Free, without the limits or the mark.
$9.90/mo
- ✓No "Made with PropAds" mark
- ✓5 new listings a month
- ✓Your ad, in your own words
- ✓3 reels saved per listing
- ✓Reels from up to 6 photos
- ✓Your own music in your reels
- ✓Unbranded copy for the MLS
- ✓Your brokerage name on every ad
- ✓Signed in on 1 device at a time — your phone
With Cloud sync and AI
Your work on every device and the web app, with AI copy and photo reading. Every plan here starts with a 7-day free trial.
Starter
Ads and reels from your photos.
$39/mo
Free for 7 days, then $39/mo
- ✓10 listings/month
- ✓1 ad variant per listing
- ✓Reels from up to 6 photos
- ✓Your brokerage name on every ad
- ✓10 ad regenerations per listing
- ✓Signed in on 2 devices at a time
- ✓PNG export
MOST POPULAR
Pro
Your brand, on everything.
$69/mo
Free for 7 days, then $69/mo
- ✓Your logo, headshot and colours on every creative
- ✓3 ad variants per listing
- ✓Unlimited listings
- ✓Reels from up to 10 photos
- ✓Your own video inside your reels
- ✓HDR video reels
- ✓Several clips in one branded video
- ✓A second, closer look at your best rooms
- ✓30 ad regenerations per listing
- ✓Signed in on 3 devices at a time
- ✓Your videos are made first
- ✓PNG export
Pro+
The cinematic reel.
$89/mo
Free for 7 days, then $89/mo
- ✓Depth motion — your rooms move in 3D
- ✓Reels from up to 12 photos
- ✓Your videos are made before everyone else's
- ✓More reels saved per listing
- ✓Your logo, headshot and colours on every creative
- ✓3 ad variants per listing
- ✓Unlimited listings
- ✓Your own video inside your reels
- ✓HDR video reels
- ✓Several clips in one branded video
- ✓A second, closer look at your best rooms
- ✓30 ad regenerations per listing
- ✓Signed in on 3 devices at a time
- ✓PNG export
Coming later
More for your reels, and for teams.
COMING SOON
Studio
Music and staging, on top of Pro+.
$109/mo
- ✓Licensed music for your reels
- ✓Virtual staging for empty rooms, with the required label
- ✓Depth motion — your rooms move in 3D
- ✓Reels from up to 12 photos
- ✓Your videos are made before everyone else's
- ✓More reels saved per listing
- ✓Your logo, headshot and colours on every creative
- ✓3 ad variants per listing
- ✓Unlimited listings
- ✓Your own video inside your reels
- ✓HDR video reels
- ✓Several clips in one branded video
- ✓A second, closer look at your best rooms
- ✓30 ad regenerations per listing
- ✓Signed in on 3 devices at a time
- ✓PNG export
COMING SOON
Team
For teams & brokerages.
Per seat
- ✓Unlimited listings
- ✓3 ad variants per listing
- ✓Depth motion — your rooms move in 3D
- ✓Reels from up to 12 photos
- ✓Your own video inside your reels
- ✓HDR video reels
- ✓Several clips in one branded video
- ✓A second, closer look at your best rooms
- ✓Unlimited ad regenerations
- ✓Signed in on 6 devices at a time
- ✓PNG export
- ✓Shared brand kit
- ✓Your videos are made first
- ✓3 seats included
- ✓Admin panel
Prices in USD. Subscriptions are purchased in the app, where the store charges the equivalent price in your local currency.
| Feature | Free | Lite | Starter | Pro | Pro+ |
|---|---|---|---|---|---|
| Listings | 1/mo | 5/mo | 10/mo | Unlimited | Unlimited |
| Ad variants per listing | 1 | 1 | 1 | 3 | 3 |
| Ad regenerations | — | — | 10/listing | 30/listing | 30/listing |
| Ad copy written by AI | — | — | ✓ | ✓ | ✓ |
| Room names and framing read from your photos | — | — | ✓ | ✓ | ✓ |
| Cloud sync — your work on every device | — | — | ✓ | ✓ | ✓ |
| The web app | — | — | ✓ | ✓ | ✓ |
| No "Made with PropAds" mark | — | ✓ | ✓ | ✓ | ✓ |
| Your own music in your reels | — | ✓ | ✓ | ✓ | ✓ |
| Unbranded copy for the MLS | — | ✓ | ✓ | ✓ | ✓ |
| PNG export | ✓ | ✓ | ✓ | ✓ | ✓ |
| Reel video export | ✓ | ✓ | ✓ | ✓ | ✓ |
| Photos per reel | 6 | 6 | 6 | 10 | 12 |
| Depth motion — your rooms move in 3D | — | — | — | — | ✓ |
| Your own video in a reel | — | — | — | ✓ | ✓ |
| Several clips in one branded video | — | — | — | ✓ | ✓ |
| A second, closer look at your best rooms | — | — | — | ✓ | ✓ |
| HDR video reels | — | — | — | ✓ | ✓ |
Where supported: a reel comes out in HDR when its photos were taken in HDR and your device supports HDR video. Otherwise you get the standard version. | |||||
| Reels saved per listing | 1 | 3 | 3 | 5 | 8 |
| Pinned reels per listing | — | 3 | 3 | 10 | 20 |
| Devices signed in at once | 1 | 1 | 2 | 3 | 3 |
| Brand kit | Brokerage name | Brokerage name | Brokerage name | Logo, headshot, colours | Logo, headshot, colours |
| Your videos are made first | — | — | — | ✓ | Before everyone |
| Seats | 1 | 1 | 1 | 1 | 1 |